Media ideas that feel dated
February 15, 2011 Leave a comment
It may just be me, but here are some media and technology ideas that right now feel a bit dated. Not much, just enough that I pause a little when I encounter them, and think “yes, but ..”:
– That everything must be connected with social media. That there must always be a “tweet this” or “like this” button, everywhere. (But whenever I see a Facebook box that says “hey, we notice you’re visiting this site – here are some of your friends who like it too!” it freaks me out.)
– That everything must have an URL.
– That everything must be free, or noone will care.
– That everything must be personalizable. (I don’t want my search results and App Store bestseller lists adapted to where I live. I do want to pick and choose from media sources, but I want each of them to speak with their own voice, not ask me what I want to hear about.)
– That the best sources of information are automated or crowd-sourced.
It’s not new that I am skeptical of these ideas. What’s new is that they now feel over-extended as well, and their promoters just haven’t discovered it yet. Again, it may be just me. But here is one thing that does not feel dated:
– Anything, no matter the format, that is well-written, well-made, well-selected, well-presented, by individuals with a vision of what they want to create.
There’s not necessarily a conflict here. It’s about what feels relevant. The last one does, more than ever. None of the others do.